One of our articles on fabulously40 went viral on the which is one of the largest social networks in the alexa top 100. The viral aspect was quite apparent when the bandwidth sky rocketed to 30Mb/sec of sustained traffic. We were pushing over 60gigs of image data per day! We broke our bandwidth quota in just 3 days. Granted, this was toward the end of the billing cycle for that month.

Facing overdraft charges for bandwidth I decided to re-encode the images with ImageMagick. I converted the images to a “lower quality” compression for a file savings of 71%. Swapping out the images with the newer smaller images dropped the bandwidth by 50% Awesome.

Spot the difference where I swapped out the images?